Given our common definitions of media and technology, I am going to try and put a formal definition on Instructional Technology. Seeing as how our definition of technology includes the process and products to make life better, then the "Technology" in IT must include the process and products that make teaching better.
However, our definition for media includes the carriers or deliverers of this information, and as an instructor, I take on the role of delivering the instruction. This seems to imply that I am a type of "media" when it comes to teaching in the classroom.
To put these two ideas together, IT is the process and products that make instructing "better" by using the most effective choices for delivering. Those of us who choose to learn about this IT and become more media literate would be the most efficient carriers of information for the learners.
Putting a formal definition on IT is tough since IT exists in many areas, not just education. This makes it tough to navigate all of the information that exists on IT, but I think that keeping our context in mind helps make our learning more specific and useful in practice.
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